The Australian Self Medication Industry (ASMI) today reassured Australian parents that teething gels have a long history of safe use when applied as directed.

"Australian parents can continue to use teething gels as directed, to soothe teething pain in children," explained Mr Steve Scarff, ASMI's Regulatory & Legal Affairs Director.

"As a parent myself, I know how distressing teething pain in children can be and how important teething gels are, alongside other techniques and measures, to provide responsible Self Care for children at home."

"Teething gels are regulated as medicines in Australia and are subject to the very high efficacy, quality and safety standards set by the Therapeutic Goods Administration (TGA)."

"It's incredibly important that parents follow the instructions on the label and if unsure, seek the advice of a healthcare professional," said Mr Scarff.