The Diamond Awards celebrate marketing excellence in the consumer healthcare products industry, recognising those who execute campaigns that are not only innovative and compelling, but also support the Quality Use of Medicines and marketing best practice.

Our judging panel of industry experts particularly look to reward leading-edge creative work that use insights-based strategy and results oriented executions to create health solutions for consumers.

“Advertising and marketing is about creatively and effectively executing against an objective to address relevant brand challenges” explains Brenda Davy, CHP Australia’s Director of Business Development. 

“The Diamond Awards offer an opportunity for brand marketers to showcase various aspects of their brand campaigns and how these executions achieved the objectives.”

Registrations for the 2020 Diamond Awards are due Wednesday 15 July, followed by the full entries by 20 August. Our Diamond Award winners will be announced in November.

Diamond Awards categories include:-

  • Best Launch of a Consumer Healthcare Product
  • Best Marketing Campaign of a Consumer+ Healthcare Product – Large Budget (>$1m)
  • Best Marketing Campaign of a Consumer+ Healthcare Product – Small Budget (<$1m)
  • Best Professional Marketing Campaign
  • Best Digital/Social Media Campaign
  • Best PR Campaign
  • Best Data Strategy Award

The same campaigns can be nominated for consideration in multiple categories, if eligible, and companies can submit multiple campaigns across the awards.

The 2020 CHP Australia Diamond Awards is open to CHP Australia members and non-members. All companies that sell consumer healthcare products are eligible to submit an entry, this includes nonprescription consumer healthcare products, that includes those classified as Unscheduled/GSL, Schedule 2 or Schedule 3 products.

Please click here to view the entry guide.

Please click here to submit final entry.

Important dates
Deadline for Awards Entries: 20 August
Event day: 12 November (TBC: This date may be delayed due to government restrictions on large gatherings).

Entry fee
Check the entry guide for entry fee prices. We will invoice you after the 20 August when we have received all entries.

To save your submission and finalise at a later date. Submit the form, you will receive a link to the saved form submission you can complete any time up until COB 20 August 2020. Entries will not be viewed by CHP Australia and Diamond Award judges until after the 20 of August 2020. We will invoice you for your entry once we have received all entries, please refer to the entry guide for entry fees.